thinkpinkgraphics
turning ideas into visual communication
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VISUAL BRANDING FOR SMALL BUSINESSES WITH BIG HEARTS
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Whether you’re looking for your brand to feel as streamlined and polished as your client experience or as unique and innovative as your product, your visual branding needs to convey the right emotion through an intentional and unified blend of colors, fonts, textures, white space, and refined design elements. My visual branding process is designed to help you clarify your brand vision and strengthen your brand’s foundation before we create your visual brand identity for a more holistic, heart-centered approach to branding.
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Who are you and what is your WHY?
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Your Goals and Dreams: Where do you want to go?
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Your Audience: Who do you want to attract?
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Your Uniqueness: What sets you apart?
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Your Style: What does your brand look and feel like?
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Connecting with your target audience, authentically speaking to who they are, and genuinely gaining their trust and loyalty. This is what branding is about. Visual branding is what brings your brand to life... and that's where I come in.
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VISUAL BRANDING IS WHAT BRINGS YOUR BRAND TO LIFE
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A LITTLE ABOUT MY DESIGN PROCESS
1. DISCOVER + INSPIRE ~ Value: RELIABILITY
First, let’s chat! I want to learn about your business/organization, vision, big picture goals and what you have in mind for your project. We may also gather visual inspiration and I will ask you to complete a Branding Workbook (if we're collaborating on a new brand). All this helps bring focus to our project and gives me a better idea of what you're envisioning.
2. DESIGN + DEVELOP ~ Value: COMMITMENT
Now that we have a clear direction and we've gathered our inspiration, I will start designing and send you concepts of what I’ve created. Then we'll revise and refine based on your feedback, to perfect the design. Collaboration is key -- the best final products will come when we work as a team. And I want you to be thrilled with the final product!
3. IMPLEMENT + GROW ~ Value: CONSISTANCY
After finalizing the design, we bring things to fruition. Depending on your project, this may involve designing accompanying collateral pieces, launching a website, coordinating with printers for your print pieces, etc. The goal is depth and consistency -- your brand deserves attention to detail to ensure it’s beautifully and thoroughly represented.
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VISUAL BRANDING IS WHAT BRINGS YOUR BRAND TO LIFE
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IF YOU’RE IN SEARCH FOR A TRUSTED DESIGN PARTNER WHO:
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has a clean, minimal design aesthetic
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prioritizes personalized one-on-one client experiences above all else
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honors your opinions and feedback in the design process
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can give guidance well beyond design in the branding process
...we may be the perfect fit!
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BENEFITS: RELIABILITY, COMMITMENT, CONSISTENCY, DEPENDABILITY, HONESTY, LOYALTY, EFFICIENCY
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MY PROMISE
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I promise to infuse joy and intention into our collaboration. I promise to prioritize our scheduled deadlines, work within your desired timeline, and create a positive and collaborative environment we’re both excited about.
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I’ve thoughtfully made every step of our design process, from collecting inspiration for your Branding Board to selecting our favorite logo variation, a fun and exciting collaboration you look forward to.
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CREATIVE DESIGN SERVICES:
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Branding Design Packages
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Computer Graphics
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Web Design
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Logo Design
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Logo Redraw
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Vector Art
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Photo Editing
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Typography
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Imagery for Soft & Hard Goods
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Illustration
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Computer Illustration
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Animal Portraiture's
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Botanical Illustration
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Technical Illustration
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Your "WHY"
Printable worksheet